Posts by Brian Chappell

I have been experimenting with ChatGPT and MidJourney for several months now in an effort to stay ahead. It’s nothing new for me as ongoing education and adapting to change are essential aspects of my career. I enjoy learning new things, hacking away, failing, and trying again. When MidJourney’s big update, v4, was released last […]

Several weeks ago marked the 12 year anniversary of Google’s IPO. It was valued at some 30 billion dollars then and today sits on top of the world at over 500 billion dollars. It’s no accident that Google has optimized its network to achieve this level of success when you consider the company’s historical past. Google […]

Machine learning at Google and it’s applications to search rankings and other product innovations isn’t something that is talked about much in the marketing blogosphere. It’s critical, however, to understand that Google is pushing this type of technology throughout it’s enterprise. One strong sign that Google is years into machine learning is an open source […]

Marketers and developers have to get along, in fact they need to drink from the same water-cooler most of the time. It’s important for both marketers and developers to be able to work through projects and take a sense of shared ownership as it relates to results. It is common for teams to butt heads and […]